In a mere four hours of development, Johnny Lin turned an idea that was scribbled on his notepad into a web app that went viral almost instantly. Beak is a new app that lets you rate how smart (or “un-smart”) your Tweets are using an algorithm based on the SMOG readability index. The app popped up… Read More


I have often talked about why plastering social sharing buttons all over your website is completely ineffective. This morning, Smashing Magazine all but confirmed my theory. In today’s Smashing Newsletter, they wrote: Are social sharing buttons really that effective to be placed in the most visible areas of websites, sometimes even as “sticky” notes on the… Read More